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Persona

Persona

Growth & Digital Marketing Manager

Remote (Worldwide)

Persona is recruiting an experienced Growth & Digital Marketing Manager for one client company to lead acquisition, campaigns, and growth experiments.

About the role

Persona is a recruiting and staffing company that hires exceptional people from 98 countries into full-time, long-term remote roles with the most ambitious companies on earth.

Our clients include Fortune 500 enterprises, fast-growing startups backed by Sequoia, Founders Fund, and Andreessen Horowitz, and high-performing companies of every size in between. We offer roles in project management, operations, finance, design, marketing, customer success, and more. Every hire is for a specific open position: one person, one dedicated client, built to last.

Every offer we make is for an open role with a single client — the kind of role that's almost impossible to find on your own: industry-leading pay set against your experience and skill, real career growth, and a stable seat at a serious company, working from home, anywhere in the world.

Persona was founded in 2018 by two Stanford graduates on a simple idea: talent is everywhere, but opportunity isn't. By recruiting globally for specific client roles, we've grown into one of the fastest-growing companies in the global staffing industry. Every applicant goes through the same steps, and each one is designed to let you show what you can actually do.

We hire people who care about the craft of their work, take ownership without being asked, and want to build a career rather than just hold a job. If that's you, and one of our open roles fits, we'd like to meet you.

Role Summary

We're hiring a Brand Marketer to strengthen and evolve a health-tech brand (EMOTIV neurotechnology) across channels, with a clear path into growth marketing over time. This role is brand-led first and growth-leaning later: you will translate complex neuroscience and EEG technology into accessible narratives for education, research, and commercial audiences. Differentiated from a senior growth role, this position is ideal for an early-career marketer eager to grow into funnel optimization and experimentation.

Key Responsibilities

  • Support brand positioning and messaging across website, email, and social channels
  • Create marketing content that translates neuroscience and EEG technology into accessible narratives
  • Partner with leadership to launch and test marketing initiatives across education, research, and commercial audiences
  • Maintain brand consistency across all external touchpoints
  • Track campaign performance; contribute insights and recommendations
  • Gradually expand into growth-focused work (funnel optimization, A/B experimentation, paid testing)
  • Coordinate creative reviews and approvals across internal and external partners
  • Maintain brand asset libraries and content calendars

Required Qualifications

  • Associate's or Bachelor's degree in Business, Marketing, Communications, or related field preferred
  • 1-3 years of experience in brand marketing, content marketing, or communications
  • Strong writing skills and attention to detail
  • Ability to simplify complex or technical topics
  • Comfortable working in a fast-moving environment
  • Fully fluent in English
  • Ability to commit long-term and full-time

Preferred Qualifications

  • Experience with marketing platforms, analytics tools, or CMS systems
  • Genuine interest in neuroscience, health tech, or emerging technology
  • Familiarity with HubSpot, Mailchimp, WordPress, or similar tools

Tools & Technologies

  • HubSpot, Mailchimp, WordPress, Google Analytics 4, Meta Ads Manager (basic exposure), Canva, Figma, Google Workspace, Slack, Notion

Core Competencies

  • Strong writer who simplifies complex tech
  • Brand-first instincts with growing growth literacy
  • Curious about neuroscience and emerging tech
  • Detail-oriented and quality-focused
  • Eager to learn paid acquisition and experimentation

What We Offer

  • Best salaries in the industry
  • Work from anywhere permanently
  • Opportunities for growth and advancement
  • A fast-paced and collaborative environment
  • A warm, people-first company culture
  • Get paid in your currency of choice
  • Full benefits

This is a full-time, long-term remote position dedicated to one client company. Persona provides onboarding and ongoing employment support for this position.

Growth & Digital Marketing Manager | Persona