Persona
Growth & Digital Marketing Manager
Persona is recruiting an experienced Growth & Digital Marketing Manager for one client company to lead acquisition, campaigns, and growth experiments.
About the role
Persona is a recruiting and staffing company that hires exceptional people from 98 countries into full-time, long-term remote roles with the most ambitious companies on earth. Fortune 500 enterprises, fast-growing startups backed by Sequoia, Founders Fund, and Andreessen Horowitz, and high-performing companies of every size in between. Project management, operations, finance, design, marketing, customer success, and more. Every hire is for a specific open position: one person, one dedicated client, built to last.
The bar is the highest in the industry. More than 200,000 people apply every month, and fewer than 1 in 2,000 are hired. Every offer we make is for an open role with a single client — the kind of role that's almost impossible to find on your own: industry-leading pay set against your experience and skill, real career growth, and a stable seat at a serious company, working from home, anywhere in the world.
Persona was founded in 2018 by two Stanford graduates on a simple idea: talent is everywhere, but opportunity isn't. By recruiting globally for specific client roles, we've grown into one of the fastest-growing companies in the global staffing industry.
We hire people who care about the craft of their work, take ownership without being asked, and want to build a career rather than just hold a job. If that's you, and one of our open roles fits, we'd like to meet you.
We're hiring a Brand Marketer to strengthen and evolve a health-tech brand (EMOTIV neurotechnology) across channels, with a clear path into growth marketing over time. This role is brand-led first and growth-leaning later: you will translate complex neuroscience and EEG technology into accessible narratives for education, research, and commercial audiences. Differentiated from a senior growth role, this position is ideal for an early-career marketer eager to grow into funnel optimization and experimentation.
Key Responsibilities
- Support brand positioning and messaging across website, email, and social channels
- Create marketing content that translates neuroscience and EEG technology into accessible narratives
- Partner with leadership to launch and test marketing initiatives across education, research, and commercial audiences
- Maintain brand consistency across all external touchpoints
- Track campaign performance; contribute insights and recommendations
- Gradually expand into growth-focused work (funnel optimization, A/B experimentation, paid testing)
- Coordinate creative reviews and approvals across internal and external partners
- Maintain brand asset libraries and content calendars
Required Qualifications
- Associate's or Bachelor's degree in Business, Marketing, Communications, or related field preferred
- 1-3 years of experience in brand marketing, content marketing, or communications
- Strong writing skills and attention to detail
- Ability to simplify complex or technical topics
- Comfortable working in a fast-moving environment
- Fully fluent in English
- Ability to commit long-term and full-time
Preferred Qualifications
- Experience with marketing platforms, analytics tools, or CMS systems
- Genuine interest in neuroscience, health tech, or emerging technology
- Familiarity with HubSpot, Mailchimp, WordPress, or similar tools
Tools & Technologies
- HubSpot, Mailchimp, WordPress, Google Analytics 4, Meta Ads Manager (basic exposure), Canva, Figma, Google Workspace, Slack, Notion
Core Competencies
- Strong writer who simplifies complex tech
- Brand-first instincts with growing growth literacy
- Curious about neuroscience and emerging tech
- Detail-oriented and quality-focused
- Eager to learn paid acquisition and experimentation
What We Offer
- Best salaries in the industry
- Work from anywhere permanently
- Opportunities for growth and advancement
- A fast-paced and collaborative environment
- A warm, people-first company culture
- Get paid in your currency of choice
- Full benefits
This is a full-time, long-term remote position dedicated to one client company. Persona provides onboarding and ongoing employment support for this position.